Isel Ciprut

Head of Category Management

Isel Ciprut is currently the Head of Category Management at Getir and has over eight years of experience in category management with a focus on dry and frozen food. Previously, Isel served as a Senior Category Manager at METRO Türkiye, where they oversaw frozen product categories with a budget exceeding €50 million, leading to significant revenue growth through innovative product launches and strategic partnerships. Isel has also held positions in R&D and category management, contributing to product development and assortment transformations that boosted sales across various categories. They hold a B.Sc. and an M.Sc. in Food Engineering from Istanbul Technical University, as well as additional qualifications in related fields.

Location

Istanbul, Turkey

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