Michał Borowczyk is an experienced digital marketing professional currently serving as the Head of Performance at GetResponse since August 2022. With over a decade of expertise, Michał has been the Owner of Alianci.pl since September 2010, providing services in PPC advertising across various platforms, Google Analytics support, social media marketing, and consulting. Michał has held key roles in companies such as LPP S.A. as Traffic Manager and previously at GetResponse, where a career culminated in leading global PPC campaigns. Michał’s extensive background includes certifications as a Google Partner, Google Analytics Individual Qualified, Accredited Professional Bing Ads, and a Certified Consultant with AdKontekst. An academic background includes a Master's degree in Economy, specializing in Electronic Business from the University of Gdansk.
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