DB

Dr. Madeline Barth

Senior UX Researcher at GetYourGuide

Dr. Madeline Barth has extensive work experience in various positions. Dr. Madeline is currently serving as a Senior UX Researcher at GetYourGuide since May 2022. Prior to this, they worked as a Lecturer at the Baden-Wuerttemberg Cooperative State University (DHBW) starting from September 2017. Dr. Barth also held the position of Senior UX Researcher at Triple A Internetshops GmbH from January 2022 to April 2022. Dr. Madeline has also contributed significantly to the academia, working as a Postdoctoral Researcher and Research Associate/Doctoral Candidate at the Chair of Marketing & Innovation at the University of Mannheim, starting from May 2021 and September 2016 respectively. Dr. Barth has shown their expertise as a Freelance Consultant between June 2018 and February 2022. Dr. Madeline also served as a Research Assistant at the University of Mannheim's Chair of Quantitative Marketing & Consumer Analytics from February 2016 to June 2016, a research assistant at the Chair of English Linguistics from October 2013 to April 2014, and a Working Student at Homburg & Partner from August 2012 to March 2013. Early in their career, Dr. Barth gained valuable experience as an Intern at Coty in 2014 and Deutsche Bank from January 2012 to May 2012.

Dr. Madeline Barth obtained their education from various institutions and pursued a range of academic disciplines. Dr. Madeline began their academic journey at the University of Mannheim, where they earned a Bachelor of Arts (B.A.) degree in Culture and Economics in 2013. During their undergraduate years, they also spent a semester abroad at the University of Massachusetts Amherst, studying Communication and Media Studies.

Subsequently, Dr. Barth continued their studies at the same institution, completing a Master of Science (M.Sc.) in Mannheim Master in Management (Marketing, Strategy, Psychology) from 2013 to 2016. Additionally, they took the opportunity to further enhance their knowledge in Marketing/Marketing Management by spending a semester abroad at the Stockholm School of Business in 2015.

Building upon their master's degree, Dr. Barth pursued a Doctorate in Consumer psychology, consumer behavior, and mobile marketing. Dr. Madeline carried out their doctoral studies from 2017 to 2021 while serving as the Chair of Marketing & Innovation at the University of Mannheim.

To support their academic pursuits, Dr. Barth also engaged with the Graduate School of Economic and Social Sciences at the University of Mannheim between 2016 and 2020, although specific degree and field of study information for this period is not provided.

Overall, Dr. Madeline Barth's education history showcases their commitment to interdisciplinary learning and expertise in areas such as consumer psychology, consumer behavior, and mobile marketing.

Links


Org chart