Mircea Giurca

Mircea Giurca has a diverse work experience in the marketing and travel industry. Mircea is currently the Head of Engagement Marketing at GetYourGuide since August 2022. Prior to that, they held the position of Head of App Growth from August 2021 to July 2022, and before that, they worked as a Growth Lead from September 2019 to August 2021 at the same company.

In 2021, Mircea founded Verdoo, a web app and browser extension that incorporates carbon offsetting into online shopping, aiming to make it a carbon-neutral experience. Mircea also became a Member of Leaders for Climate Action, an entrepreneurial community driving climate action, where they fulfilled The Green Pledge and took initiatives to decrease energy consumption.

Mircea has also worked at LuggageHero as the CMO from July 2019 to April 2020. Mircea was responsible for redefining the growth strategy for the company.

Before that, they held the position of Head of Markets at KAYAK in 2018, where they focused on building and managing an international team, researching new markets, and achieving 100% year-on-year growth. Mircea also worked on cross-department initiatives and conversion optimization projects.

Mircea's career in the travel industry began at momondo, where they worked as a Growth Strategist from December 2016 to December 2017, focusing on rolling out the growth model to other markets and conducting A/B tests. Mircea was also a Marketing Manager at momondo from May 2015 to December 2017, where they handled cross-department initiatives, commercial analysis, and expanded the in-house affiliate solution.

Prior to their time at momondo, Mircea worked as an Online Marketing Specialist at Travelplanet24/Tripsta from July 2014 to April 2015.

Mircea began their career as a Blogger for Journeyetc.com from April 2007 to August 2011, where they were responsible for content and SEO strategy, writing and editing travel articles, coordinating freelance writers, and link building.

Overall, Mircea Giurca has extensive experience in marketing, growth, and climate action initiatives in the travel industry, with a focus on driving growth, managing teams, and implementing innovative strategies.

Mircea Giurca earned a Bachelor's Degree in Tourism Geography from the University of Bucharest. In addition to their formal education, they have obtained several certifications, including Product Leadership from Reforge in September 2021, Google Analytics Individual Qualification from Google in June 2015, Inbound Certification from HubSpot in June 2014, and Google Adwords certifications for Search, Display, Video, and Mobile from Google in May 2014.