Hailey Knott

Hailey Knott is an accomplished social media marketing professional with extensive experience in developing and executing social media strategies across various industries. Currently serving as the Social Media Marketing Manager at the Gemological Institute of America since April 2024, Hailey supports the social strategy and optimizes content for increased audience engagement. Prior roles include Manager of Social Media at American Eagle Outfitters, where responsibility encompassed the strategic planning of the brand’s presence in Gen Z culture, and Influencer + Social Media Director at Sunday Scaries, focusing on creative media and partnerships. Earlier experience includes positions as Senior Social Media Manager at Ignite Visibility, Senior Marketing & Social Media Manager at Gateway Genomics, and Social Media Content Creator at Arts Alive SDSU. Hailey holds a Bachelor's Degree in Communication from San Diego State University.