GiddyUp is a partner commerce platform using data to partner audiences with brands to find product/market fit. Through profitable customer acquisition, GiddyUp drives a significant increase in revenue through the platforms proprietary offer model developed using data on over 100m customers that have transacted with GiddyUp over the last 9 years.

Advertising

Information Technology

Marketing

GiddyUp

GiddyUp's headquarters in Ventura, CA, United States

This department focuses on developing and executing strategies to enhance brand awareness and drive growth.

Brand Management

The Marketing and Business Development team at GiddyUp focuses on driving revenue growth through strategic partnerships and innovative marketing campaigns. By leveraging their extensive data on over 100 million customers, they identify and cultivate product/market fit, optimize customer acquisition strategies, and enhance client relationships. This team plays a critical role in expanding GiddyUp's reach and ensuring the success of campaigns and partnerships, ultimately contributing to the company's profitability and market presence.

Marketing and Business Development

The Engineering Team at GiddyUp is responsible for developing and maintaining the proprietary offer model platform. This includes building scalable software solutions, integrating extensive customer data for improved targeting, and creating intuitive user interfaces to drive profitable customer acquisitions and increase revenue for partner brands.

Engineering Team

The Finance and Operations Team at GiddyUp manages the company's financial health and operational efficiency. They oversee budgeting, financial reporting, and analysis while ensuring smooth execution of marketing campaigns and product fulfillment. This team ensures alignment between financial objectives and operational capabilities, driving optimal profitability and scalable growth.

Finance and Operations Team

The Leadership Team at GiddyUp is responsible for setting the strategic direction and vision of the company while fostering a culture of innovation and collaboration. Comprising the co-founders and senior executives, the team focuses on leveraging data-driven insights to enhance partner commerce strategies, optimize revenue generation, and ensure sustainable growth. They also drive operational efficiency, align cross-functional teams, and cultivate relationships with key stakeholders to maximize the impact of GiddyUp's proprietary offer model.

Leadership Team

This department is focused on managing client relationships and overseeing marketing performance initiatives.

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Marketing and Business Development

Engineering Team

Finance and Operations Team

Leadership Team

Account Services