Martyn Crew

Martyn Crew has a diverse work experience spanning several roles and companies. Martyn currently serves as the Senior Director of Solutions Marketing and Partner Technologies at Gigamon, a position they have held since September 2019. In this role, they lead teams responsible for positioning, messaging, and launching the Gigamon Hawk Deep Observability Pipeline. Martyn also develops go-to-market programs with alliance and channel partners for cloud, IoT/OT, and zero trust.

Prior to their current position, Martyn worked as the Owner/Consultant at The Messaging Crew, LLC from January 2016 to September 2019. During this time, they delivered high-impact product marketing and sales enablement projects as an independent consultant. Notably, they led a virtual team to launch Yellowbrick Data, a data warehousing company, and developed a Use-Case Sales Playbook for DataStax' shift to an enterprise sales model. Martyn also launched Application Metadata Intelligence for Gigamon at Cisco Live 2019.

Before their consultancy work, Martyn founded Bootstrap Marketing, Inc. in May 2007 and served as its Founder until December 2015. Martyn grew the company, which focused on product marketing consulting for Silicon Valley startups, to a team of 10 people. Notable achievements include the successful launch of Treasure Data in 2012.

Martyn also held a role at Cast Iron Systems, where they were the Director of Business Development from August 2002 to April 2007. As the thirteenth employee and the first business development/sales person, they played a crucial role in acquiring, managing, and driving $4 million in revenue from British American Tobacco, a major global client. This client served as a critical reference in Cast Iron Systems' acquisition by IBM.

Martyn's previous experience includes roles at Asera and CrossWorlds Software, where they served as the Director of Business Development for both companies. These positions focused on recruiting global SIs and working in the field of EAI / data integration between the years 1996 to 2002.

Overall, Martyn Crew brings extensive experience in solutions marketing, partner technologies, product launches, sales enablement, and business development to their current role at Gigamon.

Martyn Crew completed their Bachelor of Arts (B.A.) degree in Medieval and Modern History from UCL, where they studied from 1976 to 1979. In 2019, they enrolled in Stanford Continuing Studies to pursue Liberal Arts and Sciences/Liberal Studies. Martyn'seducation history also includes various certifications obtained from LinkedIn, such as "Addressing Unconscious Bias as a Leader," "Be an Inclusive Organization People Won't Leave," "Creating Psychological Safety for Diverse Teams," "Driving Inclusion with Empathy," "How Managers Create a Culture of Belonging," and "How to Be an Inclusive Leader (getAbstract Summary)." These certifications were acquired from 2022 to 2022. No specific end year is provided for their studies at Stanford Continuing Studies.