Hanif Smith-Watson

Hanif Smith-Watson is a seasoned digital marketing professional with extensive experience in search marketing and e-commerce. Currently serving as the Senior Search Marketing Manager at GitLab Inc. since June 2020, Hanif previously held roles such as Ecommerce/Digital Marketing Manager at Early Years Resources, where strategic development and digital transformation were key focuses. Hanif's career includes significant positions at The Manchester College and MOL Learn as a Senior Digital Marketing Officer, where digital campaign strategies were developed and executed. Notable achievements encompass a 124% increase in website traffic and an 85% revenue growth through targeted digital marketing activities at Early Years Resources. Hanif's expertise spans SEO, PPC, social media, and email marketing, with a solid educational background in IT from Liverpool John Moores University and Southwark College.