Global

Florence Ware is an experienced professional currently serving as Head of Change at Global since February 2020, where responsibilities include driving the adoption of new technologies and overseeing AI initiatives across the business. Previously, Florence worked as Transformation Manager at Global, contributing to the UK's largest commercial radio company's reach. Prior experience includes serving as Senior Creative Strategist at Ogilvy, focusing on enhancing customer value for the Boots Advantage Card, and as Senior Consultant at Deloitte Digital, managing large-scale digital transformation projects in media and retail industries. Educational qualifications include a People Leadership Apprenticeship from Multiverse, an MBA from thePower, and a BSc in Psychology from Durham University.

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