Beyant Bawa is the Digital Media Associate at GMMB. Beyant has previous experience working in Multi-Channel Marketing, where they improved overall reach of branded and unbranded campaigns by researching media consumption trends in the physician customer segment and implementing findings across four marketing channels. Beyant also collaborated with internal stakeholders to prepare physician to pharmacy referral campaign based on 2017 research, insight, and analytics. In their current position, Beyant manages end to end content creation of website refresh by engaging the internal design team and presenting to the legal, medical, and compliance teams. Beyant also tracks progress of each brand’s campaigns by analyzing reports for missing data on tactics and contacting the appropriate vendors in order to fix deployment delays.
Beyant Bawa graduated from Drexel University's LeBow College of Business with a BSBA in Marketing and Organizational Management.
Their manager is Jesse Demastrie, SVP & Media Director. They work with Laura Bassett - Media Supervisor, Ryan Olson - VP & Digital Media Supervisor, and Emily Sullivan - Digital Media Assistant.
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