Daniela Alarcon

Daniela Alarcon is the head of advertising and marketing at GNC in Ecuador, where they lead comprehensive strategies to strengthen the brand. With over 12 years of experience in the marketing sector, they have worked with leading brands such as Liqui Moly and Cassian S.A., focusing on brand positioning and event organization. Daniela has represented Ecuador at international conferences, enhancing the country's recognition in global marketing. They hold a degree in Graphic Design from IGAD and possess advanced skills in visual design and digital advertising.