George Cook is a seasoned professional with extensive experience in product management and marketing across various industries. Currently serving as a Senior Product Manager at GoCardless since November 2025, George previously held the same title at Tripadvisor, where leadership of a global cross-functional team was integral to the development of a key growth product for the Viator business. Prior roles include Head of B2B Marketing at Big Red Group, National Leader for Employer Brand & Marketing at PwC Australia, and strategic marketing positions at the NSW Environment Protection Authority and Transport for NSW. George's career began at American Express, demonstrating a strong foundation in marketing strategy and execution. Educational qualifications include a BEng (Hons) in Mechanical Engineering from Loughborough University and a business degree from Warwick Business School.
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