Sarah Scott is a seasoned content creative professional with extensive experience in branding, strategy, and copywriting. Currently serving as the Content Creative Lead at GoDaddy since February 2020, Sarah specializes in developing brand tone of voice, creating platform-specific strategies, and managing external partners, while also utilizing data analyses and A/B testing to optimize campaigns. Previous roles include Creative Lead for the GoDaddy Studio app, successfully scaling the advertising budget by 67% over four years, and Senior Copywriter positions at Over and Ogilvy, where Sarah focused on messaging strategy and communication. With a solid foundation in production and creative development from previous companies including SILVER BULLET FILMS LIMITED and Triggerfish Animation Studios, Sarah holds a Master of Arts in Visual and Media Anthropology from Freie Universität Berlin, alongside additional degrees in Media Theory, Practice, and Live Performance.
This person is not in any teams
This person is not in any offices