Sheldon Campbell CA(SA) is currently the Financial Director at both Sneaker LAB and GoodBasics, positions they have held since 2025. Previously, Sheldon served as Finance Manager at The Lab | Biotech Fashion Care and worked as an Operations Financial Manager at Twizza (Pty) Ltd. Sheldon has also gained experience as a Finance Manager at EIE Group and as a Trainee Accountant and Audit Senior with Deloitte Middle East and Deloitte South Africa, respectively. They hold an Honors Bachelor of Accounting degree from Stellenbosch University, completed in 2013.
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