Jedidiah Baguio

Jedidiah Baguio is a senior User Researcher at Goodnotes with over a decade of experience in leading strategic, mixed-methods research across Southeast Asia, and exposure to Australian and North Asian markets. They have previously held positions at Uber as PH Research and Insights Lead, and at Grab as Lead UX Researcher, where they contributed to user-centric product decisions. Their background also includes roles in marketing intelligence, account management, and instruction at Ateneo de Manila University. Jedidiah holds a Bachelor of Science in Management (Honors Program) from Ateneo de Manila University.