WB

William Bouzek

Principal, Analytics at GoodRx

William Bouzek has a diverse work experience in the field of data analytics. William currently serves as a Senior Manager of Analytics at GoodRx, where they have played a crucial role in driving significant traffic growth and aligning team roadmaps with quantifiable business impact. Prior to this, William worked at Meta as a Product Analytics professional, where they focused on enhancing user experiences on the Ads platform and leveraging data to uncover user behavior patterns. William also served as a Manager of Business Intelligence at CBS Interactive, where they worked across various site and verticals to maximize traffic and optimize revenue. Earlier in their career, they were a Senior Analyst of Web & Digital Marketing at Virgin America, where they led analytics for the launch of their responsive web travel booking app and optimized digital marketing returns. Overall, William Bouzek has a strong background in data-driven decision making and has made significant contributions to their previous employers.

William Bouzek has a Bachelor of Science degree in Political Science and Government from Santa Clara University. William also completed their Master of Business Administration (MBA) degree at the Santa Clara University Leavey School of Business.

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Timeline

  • Principal, Analytics

    February 1, 2024 - present

  • Senior Manager, Analytics

    October, 2021