Fernanda Baré is a Senior Business Development Manager at Goodyear and a member of Goodyear's Women Network. With over 15 years of experience in innovation, new business development, and project management, Fernanda has demonstrated expertise in both the Mexican and Canadian markets. Fernanda's previous roles include positions at Burger King, where they led innovation management and product launches, as well as various roles in account management and marketing with notable organizations like Standard & Poor's and Frost & Sullivan. Fernanda holds a postgraduate degree in Marketing from Ibmec Business School and has pursued additional training in project management and finance.
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