Travis Roffler

Travis Roffler is a seasoned marketing professional with over 30 years of experience, currently serving as the Head of Marketing at The Goodyear Tire & Rubber Company. Roffler has a notable history of transforming organizations, including a successful tenure at Continental Tire where they led multiple departments and managed substantial marketing budgets, achieving significant profit growth and product development milestones. Roffler previously held roles at Michelin, Great American Tire, and Toyo Tires, demonstrating a strong commitment to excellence in sports marketing and brand management. Roffler holds a Bachelor of Applied Science in Marketing from Florida State University.