Alexa Serrano

Alexa Serrano is a Senior Account Manager at Google, where they consult enterprise financial services clients leveraging the full range of Google advertising to drive brand and business growth. With a decade of experience in financial services, Alexa previously held roles such as Director of Client & Product Growth at Simplii Financial and Senior Marketing Manager at CIBC, focusing on customer acquisition and marketing strategy. They have also volunteered as the Marketing Director for S.E.E.D.S., leading initiatives to support at-risk students through science-based workshops. Alexa is currently pursuing an Executive MBA and an MBA at Northwestern University - Kellogg School of Management and the Kellogg-Schulich Executive MBA program, respectively.