Alexandre Baffi is a seasoned professional in the field of advertising and product management, currently serving as the Global Product Lead - Head of Search Targeting at Google since 2022. They previously held various roles at Google, including North America Product Specialist and Senior Account Strategist, where they developed expertise in optimizing Google AdWords accounts and enhancing client relationships. Prior to their tenure at Google, Alexandre worked as an Art Director at Doisnovemeia Publicidade and as a Studio Coordinator at Studio Marcio Scavone. They also owned and managed Olho de Peixe Photo Studio, where they handled strategic planning and client acquisition. Alexandre holds a Bachelor’s degree in Communications with a focus on Advertising from Universidade de Brasília.
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