Anders Lidström

Anders Lidström is a Senior Product Marketing Manager for YouTube Ads at Google, where they lead a talented team focused on inspiring and educating brands for success on the platform. Previously, Anders held various roles, starting as a Senior Market Analyst at Dirigendo, then as a Manager at Differ, honing their consulting and project management skills. Anders has also excelled in multiple positions at Google, including roles in product marketing for YouTube Ads and Google Ads in Northern Europe, and they have developed expertise in campaign management and team leadership. Anders holds a Master's degree in Industrial Management & Engineering from Kungliga Tekniska högskolan and a Bachelor's degree in Business Administration from Stockholm University.