Ben Alter

Ben Alter is currently a Group Strategy Director at Google, where they leverage data to drive impactful digital strategies. With a background in creative strategy at notable companies like Wieden + Kennedy and Apple, Ben has worked with major brands including Verizon, Infiniti, and the Jordan Brand. Their extensive experience encompasses various sectors such as sports, wellness, and entertainment, and they are dedicated to bridging the gap between brands and creators at YouTube. Ben is pursuing a Master's in Strategic Communication from VCU Brandcenter and holds a Bachelor's in Mass Communications and English Literature from Miami University.