Bob Meijer has extensive experience in data, measurement, and analytics within major roles at Google from January 2010 to March 2024. As Head of Data, Measurement & Analytics for Global Clients and previously Head of Data & Measurement for UKI Retail, Bob focused on enhancing customer success through strategic measurement foundations and optimizing first-party data usage. Leadership roles included Head of Consumer Retail UKI on the Google Marketing Platform, where Bob supported significant retail clients in maximizing revenue through data-driven advertising technologies. Earlier positions involved managing portfolios in Media & Entertainment, developing business strategies and client relationships, and driving growth with major advertisers across various Google services. Prior to Google, Bob co-founded Dante Digital, delivering performance marketing solutions in the media and entertainment sectors.
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