Carlos Cardenas is an accomplished marketing and digital strategy professional with extensive experience in e-commerce, brand management, and shopper marketing. Over the years, Carlos has held key roles at major companies including Mars, Google, Mattel, Ericsson, and The Coca-Cola Company. Notable positions include serving as the UK Market Lead for E-commerce at Google, where strategic growth plans were shaped for both UK and international markets, and managing a portfolio of top-tier retail advertisers as Industry Manager Retail. Carlos possesses a solid educational foundation with degrees in Marketing and International Business from institutions such as the Technische Hochschule Nürnberg Georg Simon Ohm and Tecnológico de Monterrey.
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