Castle Yen

Castle Yen is currently a Manager of Strategic Partnerships at YouTube, where they manage significant partners across China, Taiwan, and Hong Kong. Previously, they held various roles at Netflix, including Brand and Editorial Lead, where they developed brand strategies that significantly increased social media engagement. Castle started their career as a Lead Copywriter at BlackCoffeeSeries, accumulating over 13 million page views and collaborating with esteemed entertainment content providers. They hold a bachelor's degree in Business Administration from National Taiwan University and have experience in content marketing and research with notable organizations, including Fox International Channels and Codementor.