Chris McCarthy

Chris McCarthy is a seasoned strategic planner and creative leader with extensive experience in advertising and communications across various high-profile organizations. Beginning as a Freelance Copywriter in New York from 2002 to 2004, Chris contributed to key projects for clients like Select Communications. Roles at DiNoto Lee and BDDP@TBWA helped Chris refine strategic planning skills, leading to a significant tenure at CLM BBDO in Paris as International Strategic Planning Director, overseeing global strategies for brands like Pepsi and Procter & Gamble. Following an impactful period at FullSIX, Chris progressed into pivotal positions at Google, including Head of Creative Strategy for The ZOO EMEA and currently as Creative Services Design & Delivery Lead, focusing on creative best practices and campaign effectiveness across the EMEA region. Academic credentials include a Master's degree in Modern & Medieval Languages from the University of Oxford and a degree in Advertising Creative Conception from Ad House.