Eipsita Tikoo

Eipsita Tikoo is a seasoned professional with extensive experience in design, product management, and marketing across diverse industries. Early career roles included positions as Assistant Designer at AM:PM and Management Trainee at Thinkinc Design Studio, where Eipsita developed product designs and packaging strategies. Significant achievements at the Aditya Birla Group included improving brand profitability, streamlining product innovation, and enhancing sales strategies that increased advisor productivity. As a Business Development Manager at CAT Advertising, Eipsita successfully optimized resource allocation and turned around financial health. Current tenure at Google involves managing high-value advertisers and developing strategic initiatives for growth and operational efficiency. Eipsita holds a Bachelor of Design from NIFT and a PGP in Strategy and Leadership from the Indian School of Business.