Fernando Lima

Fernando Lima possesses extensive experience in the technology and software sectors, having held key roles at prestigious companies such as Google, Microsoft, and IDC. As a Software Market Analyst at IDC, Fernando conducted research and consulting for software markets in Brazil while leading customer relations and presentations. At Microsoft, Fernando contributed to sales and marketing for business solutions and coordinated projects between departments. At Google, Fernando advanced from Senior Account Executive to Senior Global Product Lead, driving significant growth in SMB advertising and managing the AI roadmap for customer support systems. Fernando holds a Master's degree in Marketing from Insper and a Bachelor's degree in Business Administration from the University of São Paulo.