Genevieve Lupton

Genevieve Lupton is an experienced professional in product strategy and consulting, currently serving as the Global Video Product Go to Market Strategy Lead at Google since January 2022. In this role, Genevieve leads product strategy and sales initiatives for Google Ad Manager's Video Product. Previously held roles include Strategy & Operations Lead for Large Partner Solutions focusing on OTT/CTV Advertising at Google, and Global Product Solution Lead for YouTube CTV, where Genevieve concentrated on enhancing advertisement offerings for television platforms. Prior to these roles, Genevieve was Chief of Staff in Deloitte Consulting's US Media & Entertainment Sector, providing strategic guidance and financial management. Genevieve's earlier experience includes Senior Manager at Monitor Deloitte, where leadership of strategy projects for C-suite clients in the Technology, Media, and Telco sectors was key, along with extensive experience in business model transformation at Deloitte. Genevieve holds an MBA in Financial Analysis from Duke University and a BA in English from Vanderbilt University.