Hao Zeng is a Staff User Experience Designer at Google, currently leading UX initiatives for Generative AI for Identity and the Cross-Google Identity Framework. Previously, they served as a Senior User Experience Designer at Google, where they led multiple projects including Google Profile & Contacts and Google For Nonprofits. Zeng also held a User Experience Design Lead position at Amazon, revamping storefronts across various locales to enhance key business metrics. Their earlier experience includes roles as a User Experience Designer at Pitney Bowes and Interaction Designer at the University of Michigan Library, where they developed the award-winning PlainMed app. Zeng holds dual Bachelor's degrees in Business Management and English Literature from Zhejiang University and a Master of Science in Human-Computer Interaction from the University of Michigan.
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