Holger Densborn has extensive experience in the AdTech sector, holding key leadership positions at Google from July 2018 to April 2021. As Head of Sales, Data & Measurement for Central Europe, Holger led an account management team focused on innovative AdTech solutions. Previously, as Head of Platforms in Germany, Holger prioritized 1st Party Data integration and privacy-centric measurement. Additionally, Holger managed the Search Ads 360 business for Central Eastern Europe and Emerging Markets. Holger began the professional journey with roles at Robert Bosch, RECARO Aircraft Seating, Bitburger Braugruppe GmbH, and Gerolsteiner Brunnen during academic studies. Holger holds a Master of Arts in International Business Development from ESB Business School and a Master of Arts in Sales and Marketing Management from Nelson Mandela University.
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