Jessica O'Brien

Jessica O'Brien is currently the Global Strategy Lead for YouTube at Google, where they focus on developing mobile monetization strategies across APAC, particularly in emerging markets. Previously, O'Brien served as Director of Client Services at Adknowledge Asia Pacific and held various roles at Starcom MediaVest Group, managing campaigns for major brands such as Procter & Gamble and Applebee's. They possess extensive experience in client service and operations, overseeing international teams and executing cross-platform digital advertising initiatives. O'Brien studied Business and Psychology at the University of Notre Dame and has made significant contributions to the digital advertising landscape throughout their career.