Joanne Tayler

Product Strategy Lead - AMER Search Ads 360, Go-To-Market

Joanne Tayler is an experienced professional in digital marketing and product management, with a significant career spanning various prestigious companies. At Yell from February 2011 to February 2013, Joanne served as Senior Online Product Manager for Yell's Google Reseller AdWords Product, where achievements included launching the Microsoft adCenter Reseller Product and winning the 2011 EMEA Partner SME Partner Award from Google. Joanne also worked as Paid Search Manager, overseeing substantial user acquisition and PPC budgets. Subsequent roles at Google from February 2015 to July 2016 included Ad Solutions Consultant and Global Product Lead for Search Ads 360, focusing on platform migration and new reporting features. Joanne's earlier experience includes roles at HotLizard and Marin Software, leading client services and managing relationships with major agencies. Educational credentials include a BSc (Hons) in Tourism Management from Bath Spa University, a Diploma in Digital Marketing from The Institute of Direct Marketing, and a Certificate of Business Excellence from Columbia Business School.

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United Kingdom

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