Jon Brightman serves as the Global Product Lead for Incrementality Measurement at Google since December 2023. Previously, Jon held various positions at Foursquare from February 2019 to February 2020, including Manager of Measurement Solutions and Account Director of Measurement, where Jon was instrumental in leveraging predictive modeling to analyze media's impact on consumer behavior. Jon’s experience includes a short tenure as a Measurement Partner at TikTok in 2021 and roles at Nielsen from July 2014 to December 2015, including a position in the Client Solutions Associate - Emerging Leaders Program and Manager of the Nielsen Media Lab. Prior to joining Measured in September 2021 as Director of Customer Success, Jon contributed to developing media measurement solutions that enable brands to optimize their advertising strategies. Jon holds a Bachelor of Arts in Philosophy, Politics, & Economics from the University of Pennsylvania, with a minor in Consumer Psychology.
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