Jorge Alvarez is the CEO and co-founder of KNN Digital Media, where they focus on creating profitable e-commerce brands in the health sector in the United States. With a successful track record of scaling their first brand from zero to $30M in annual revenue within two years, Jorge is also launching two new e-commerce projects while documenting the entire process publicly. Prior to founding KNN, Jorge spent a decade at Google, where they developed expertise in digital advertising, managing significant advertising budgets, and enhancing business outcomes. Their earlier roles include positions at Hewlett-Packard and American Airlines, where they drove revenue generation and business development. Jorge holds a Bachelor's degree in Business Administration from Universidad Nebrija.
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