Ke D. has extensive experience in business analysis and data science across notable companies. At Expedia Group, Ke led incrementality tests to optimize capital allocation in marketing analytics. Following that, at Hypothesis Group, Ke managed diverse market research projects for major clients and developed advanced statistical models using software like SPSS and R. At Google, Ke initially focused on revenue analytics and forecasting, contributing to high-level executive forums and shaping strategic investment decisions. Currently, as a Product Manager for Google Ads Quality, Ke oversees multiple teams collaborating on ad quality and system optimization initiatives, showcasing a strong blend of analytical and managerial skills.
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