Lisa Herfert possesses extensive experience in digital production and account management across notable companies, including LOOP New Media GmbH and Google. At LOOP New Media GmbH, Lisa served as Team Lead Digital Production and Senior Digital Producer. Transitioning to Google, roles included Account Manager (EMEA), Site Program Manager, Strategic Partnerships Manager for Google Maps, and Senior Account Manager (APAC), with a focus on enhancing culture and efficiency in the Australian division. Prior experience includes internships in sport marketing at WWP Weirather-Wenzel & Partner and event management at Nike. Lisa holds a Bachelor’s degree in Sport and Event Management from Free University of Bozen-Bolzano and completed an Erasmus program in Economics at Marmara Üniversitesi. Further education includes a Mini MBA in Brand Management from Marketing Week.
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