Lotte Groeskamp

Lotte Groeskamp has extensive experience in marketing and account management, primarily within the digital and retail sectors. At TMG, Lotte served as a Marketeer and Business Manager for Hyves, focusing on product marketing and sales strategy for premium services. Prior to that, Lotte held the Account Support Manager position at Pepsico International, managing product assortment and fostering relationships with key retailers like Albert Heijn. Most recently, at Google, Lotte advanced through various roles, including Senior Branding Lead for the retail industry in the Netherlands, overseeing account responsibilities for major clients in the Benelux region and advising on brand development in the digital landscape. Lotte pursued further education at Harvard Business School in 2025.