Madison McDonough

Madison McDonough is a marketing and analytics professional with a triple major in business analytics, marketing, and management from Purdue University. They have extensive experience in the media and retail sectors, having worked at Nielsen and Google, where they focused on data-driven marketing strategies and customer insights. In their most recent role as Senior Analytical Lead at Google, Madison leads measurement for substantial retailer investments, enhancing advertising effectiveness through advanced analytics. Known for their collaborative spirit and problem-solving skills, Madison thrives in dynamic environments where creativity and data intersect.