Max Raets

Max Raets is an experienced marketing analytics professional with a strong background in both the corporate and non-profit sectors. At Google, Max currently serves as the ROI Measurement Lead, spearheading innovative measurement methodologies and projects for major advertisers. Previously, Max held the role of Sr. Manager - Marketing Analytics at Neustar, Inc., where responsibilities included developing marketing measurement plans for Fortune 100 companies and presenting insights to C-suite executives. Max also gained experience at organizations such as Charity Network, Federal Public Service Social Security in Belgium, and the Special Olympics World Games Los Angeles 2015, contributing significantly to marketing strategies and data analysis. Educational qualifications include an MBA from UCLA Anderson School of Management and multiple advanced degrees in Communication Sciences, Economics, and Social & Political Sciences from esteemed universities in Belgium.