Michał Protasiuk is a Senior Research and Insights Manager in Market Insights at Google EMEA, leveraging over thirteen years of experience in the FMCG sector. Previously, Michał held various roles at Kompania Piwowarska, including Senior Insights Manager, where they led consumer insights teams and supported strategic decisions through deep data analysis. Michał has a solid foundation in insights, marketing strategy, and market research methodologies, and is actively involved in innovative research practices like gamification. Michał completed a master's degree in Economics from Uniwersytet Ekonomiczny w Poznaniu and studied Business Intelligence at Szkoła Główna Handlowa in Warsaw.
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