Nicoleta B.

Nicoleta B. is a Senior Digital Growth Strategist at Google, where they partner with clients to drive sustainable business expansion and unlock new revenue opportunities. With over nine years of experience, Nicoleta has previously held roles as a Digital Growth Consultant at Criteo and a Digital Strategist at IBM, focusing on optimizing customer journeys and implementing effective digital strategies. They hold a Master's degree in Communication and Media Studies from the University of Bucharest, where they also earned a Bachelor's degree in Communication, Journalism, and Related Programs. Throughout their career, Nicoleta has leveraged their expertise in platforms like Google Ads and Analytics to enhance product knowledge and business acumen within teams.