Olesya Moosman has extensive experience in digital analytics and research, holding various leadership roles across notable companies. At Moxie as Director of Digital Analytics, Olesya restructured practices for insights-driven media optimization and led a team of analysts. Olesya served as Senior Analyst at Avon Products Inc, focusing on global marketing intelligence and developing strategies for sales growth. At Twitter, Olesya advanced to Research Lead, establishing the Media Mix Modeling practice and guiding teams in campaign measurement. Subsequent roles at Google involved advising on media effectiveness and supporting top customers in Northern Europe. Olesya's earlier experience includes positions at Sequent Partners and Initiative, emphasizing quantitative analysis and performance analytics. Educational background includes involvement with StyrelseAkademin from 2011 to 2014.
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