Peter Scharff

Peter Scharff is an accomplished professional with extensive experience in sales, business development, and marketing across various industries. Notable roles include Director of Consumer Sales at Viasat Broadcasting, Product Manager at EDC-gruppen a/s, and multiple leadership positions at Google, including Director of Large Clients & Partners for Google Ads in Denmark and current Director of Retail for Denmark, Norway, and Finland. Previous experience also encompasses significant contributions at TDC, where responsibilities spanned P&L management, residential sales strategy, and business development. Peter holds multiple degrees from Copenhagen Business School, including an MSc and dual Executive MBAs in International Business.