Robert Petrescu is an experienced analytics and digital marketing professional with a diverse background in optimizing online strategies and leading teams. Notable positions include Senior Optimization Manager at Cognetik, where Robert managed a team of analysts and advocated for data-driven decision-making. Previous roles as Lead Digital Analyst and Digital Analytics Manager involved defining experimentation workflows and providing transformational insights across various global platforms. Robert's career includes impactful stints at IBM, where responsibilities included project management and digital commerce strategy, and Google, focusing on market insights and analytical consulting. Academic accomplishments include a Bachelor's in Marketing, a Master's in Online Marketing, and an Executive MBA.
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