Sandra Castillo is an accomplished professional with extensive experience in project management, digital marketing, and trade marketing. Beginning as a Project Manager at CREA Global Consultores, Sandra focused on leadership and organizational culture development for Telefónica Movistar. Following this role, Sandra advanced to various positions at Procter & Gamble, including Digital Marketing Manager and Oral Care Trade Marketing Manager, where significant contributions included achieving record value shares and launching successful products. Sandra further enhanced expertise at Google as a Senior Account Executive in Consumer Packaged Goods and briefly at Twitter as a CPG Client Partner. Academic credentials include a Bachelor in Business Administration from Rennes School of Business and a dual Bachelor's in Marketing from Tecnológico de Monterrey.
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