Sarah W.

Sarah W. is an accomplished designer and UX writer with extensive experience in various roles across multiple prestigious organizations. Starting as a designer at the Highway Africa Conference and progressing through positions at Cosmopolitan and String Communication, Sarah honed skills in promotional design and project management. As a Senior Designer at Angel Lifestyle, responsibilities included art direction and the development of marketing materials. Sarah later transitioned to UX writing at Booking.com and Google, leading content strategies for user experiences in travel and generative AI. Educational achievements include a BJRN degree from Rhodes University, specializing in Communication Design and Political and International Studies.