Shoaib Iqbal

Shoaib Iqbal is an accomplished marketing and business professional with extensive experience across various industries. Notable positions include Global Head of Digital Marketing and Ecommerce at Alkaram Studio, Board Member and Co-Founder & CEO at Sukoon.com.pk, and Partnerships Manager at VEON. As Head of Performance Marketing at RB, Iqbal successfully established a performance marketing team while managing P&L responsibilities. Currently serving as Agency Partnerships Lead at Google, Iqbal's expertise also extends to Meta, where roles included Go-to-Market and Product Marketing lead for APAC. Iqbal's educational background features a Bachelor of Business Administration and a Master of Business Administration in Marketing from the Institute of Business Management, alongside a graduation in Entrepreneurship from the Founder Institute. Contributions to youth empowerment are reflected in the mentorship role at Advisory Singapore, while involvement with Effie Worldwide as a jury member further illustrates commitment to excellence in marketing.