Stefan Schmager is an experienced professional in marketing analytics and product management, with a demonstrated history at Google from October 2016 to August 2024. Roles included Senior Analytical Consultant, Global Product Lead, and Video Measurement Lead, focusing on cross-media reach measurement and planning solutions for brand advertisers and media agencies across over 20 countries. Prior experience includes data analyst positions at IRI and Pete's Fresh Market, where Stefan specialized in cross-media ROI measurement and marketing data analytics in grocery retail. Additional experience includes a Junior Market Research Manager role at FGM Market Insights and a volunteer position at Franciscan Outreach. Academically, Stefan holds a Master’s Degree in Management Science with a concentration in Marketing & Services from Leipzig University and completed an MBA study abroad program at Binghamton University.
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