Tristan Bentall

Tristan Bentall is currently the Industry Head for The Entertainment Division at Google, a position they have held since 2023. Previously, they served as an Industry Manager in Media & Entertainment and as Sector Sales Lead for YouTube at Google from 2015 to 2020. Tristan also contributed significantly to MediaCom UK, where they worked as a Business Director from 2013 to 2015 and as an Associate Director from 2003 to 2010, overseeing major accounts. Their earlier roles included Head of Performance at Initiative and Head of Direct at OMD Australia, managing a range of performance-focused clients. Tristan earned a BA Hons in Advertising and Marketing Communications from Bournemouth University from 1999 to 2002.